Branded drugs cost more because their prices reflect the drug companies’ attempts
to recoup the costs of research, development, testing and expensive marketing and
advertising campaigns. Once Generic Medicines go on the market, savings have been
passed along to the consumer.
Each BFAD approved generic drug is required to be as effective and contain the same
active ingredients like its brand-name counterpart. This assurance lets you know
that you are not wasting your money on alternative drugs that are less expensive,
but are equally effective as their branded counterparts.